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Magazine Review
The Drake Magazine
2006
Reviewed By: Capt Skip Montello
Overview
The Drake Magazine is a grassroots journal for flyfishing enthusiasts. It was founded in Jackson Hole, Wyoming, in the summer of 1998 on the principal that too much contemporary outdoor writing gives away all the answers to people who never learned what the questions were.

Today it includes emerging voices right alongside tried and true veteran craftsmen and women. The Drake is distributed throughout the nation, and is expanding into other regions of North America, but contains good writing about anywhere in the world. The Drake Magazine is not an instructional publication, but rather a magazine about fly-fishing, the real sport, written by staff and by regular contributors. But unlike other fishing mags, The Drake prides itself on quality writing about many areas of flyfishing from the everyday angler to the seasoned, well known angler. The stories and feature articles capture the true essence of the sport. They point out that their mag is NOT educational, but it is, in an unassuming way. It is by far a very unconventional angling magazine, well written, laid out nicely and is full of quality photography. One of a kind!Check out their web site and interactve message board...good stuff!

The Drake
Feature/Stories Usually 3 or 4 headline features per issue
Columns/DepartmentsNormally 10-12 articles per issue, written by contributing staff and other contributors
Product reviewsThe “Gear Closet” covers many new products as well as new techniques
Fly and Tackle TipsNot directly….but you learn something new in every issue
Conservation and ScienceEntomology…Bugs
Travel/Destinations Enthusiastic and detailed coverage of fly-fishing venues across the country and elsewhere
Ask the Experts ForumNot that I could find, but does publish letters from their faithful readers
EditorialsYes; Scuddlebutt
Regional/Seasonal FocusYes and no…
Subcription Price $4-4.50/ issue at selected shops, nation wide, order online www.drakemag.com
Yearly Issues Not sure!
PhotographyWell done!
Commercial pages(percentage) On average, 21 of 70 pages, 30%
Overall Quality Score*Excellent +
*Quality Score:(Fair-Good-Very Good-Excellent)



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